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Calvary Promotions

Long-term affiliations and client satisfaction are our main priorities at Calvary Promotions.

Don’t just have a sale, Sell cars!

Calavary Promotions logo

Staffed Car Dealership Events

We train your managers and sales team on the finer points of “The Super Sale”!

Staffed Events

Calvary Promotion’s Staffed Car Dealership Events provide everything your dealership needs to make your month! Our 5 to 10 day STAFFED EVENTS are designed to help you INCREASE GROSS PROFITS and CLEAR OUT INVENTORY. Our current clients are seeing 50%-75% increase in sales, $4934 PLUS PER COPY and a 99% FUNDING RATIO! Calvary Promotions will not only provide top of the line marketing tools, but a team of EXPERIENCED PROFESSIONALS that will not only provide training and motivation to facilitate a very successful event but make your staff better at what they do after we leave!

man in front of sign

About Us

We provide proven marketing material that creates the necessary momentum to take your dealership to the next level. Calvary Promotions LLC currently operates with dealers each month throughout the Eastern United States. Calvary Promotions is comprised of a select group of individuals all focused on helping drive more traffic and producing more sales and gross.

Sale in a Box

Confident in your sales team, but need a boost in traffic? Let our version of a SALE-IN-A-BOX deliver the results that you need! Calvary’s SALE-IN-A-BOX includes everything you need to have your own SUPER SALE. Our “BOX” includes highly effective mailers, store copies to display during your event, contest coverage for all insured prizes, prize board to display in showroom, guest registration forms, guaranteed deal forms, PLUS WE’LL SUPPLY A PROFESSIONAL trainer to train your staff, help overcome objections from potential buyers and HELP YOUR STAFF LEARN HOW TO CLOSE MORE DEALS!

Staffed Car Dealership Events

Satisfaction Guaranteed

John and team come in and get it done with what you got to work with… The trust we have developed allows you not to have to go back and make sure no games. Best of the Road Shows I’ve ever worked with… Thanks, Guys! Bigger and Better after Christmas Year End Event!!

Jeff Gilley

Calvary Promotions help us not only by selling cars but also with the acquisition of a whole new group of customers. The process is easy and painless. No drama after the sale.

Mauro Andres Rodriguez

John, I thought I’d let you and Paul know that I’m most impressed with “Your Team!” Today was the first day of our sale and everyone was so kind and respectful….and hustled. The workplace is a place to work hard but it’s so much better when the staff you are working with, is kind and I can’t say enough good about your group. On behalf of me and our staff at Autos By Nelson of Mount Airy, I’d like to just say, “Thanks!” Cheers to a great, successful, rest of the week and thanks again for a great 1st day!

Leslie York Mills

Ford Dealership sign

“Neither snow nor rain nor heat nor gloom of night stops Calvary Promotions from crushing the competition.

Don’t just have a sale,
Sell Cars with Calvary Promotions!

Specializing in direct mail and staffed events, Calvary Promotions is here to help your dealership be successful, this month and into the future. Using our customized direct mailers, your dealership will see a significant increase in traffic during the sales event. When done properly, a successful automotive mail piece will stand out even in a full mailbox; it will grab the customers’ attention, and trigger them to act. That is the nature of direct mail that no other marketing tactic can mimic.
Calvary Promotions hits the ground running and never holds back after the meet and greet, it’s on.
The manager’s and “Road Pro Team” immediately kick into action bringing your staff up to speed. They know the business and it’s all business. Installing supplies and equipment and preparing a friendly but high octane environment designed to move the customer to the closing room.

man in front of logo

Meet John Boyette
Owner of Calvary Promotions

John Boyette was born and raised in Hurdle Mills, North Carolina. ​John graduated from Person High School, going on to earn his Associates Degree in Food Science and Business, graduating with honors. Having a lifelong love for automobiles, John started his own successful independent auto sales business in 1992, Boyette Automotive of Durham, North Carolina. His venture was very successful and allowed him, along with his brothers, to purchase the Buick Pontiac GMC dealership in Roxboro, N.C. in 2001. Under his leadership they went on to acquire Ford, Mercury, Chrysler, Dodge, Jeep in 2006, creating Boyette Auto Mall. The company received numerous sales and CSI awards under Mr. Boyette’s leadership. Other accomplishments and appointments include former Board Member of the Finance Committee of Long Memorial United Methodist Church, former Board Member of Piedmont Community College Foundation, President of Dealer Development for an auto sales promotion company in North Carolina, 2010-2011, Founder and Operator of Calvary Promotions, LLC in March 2011. John leads a quiet life with his wife of 15 years, Laurie, daughter, Olivia, and several family pets. They enjoy socializing with family and friends.

Staffed Events in North Carolina

Satisfaction Guaranteed